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Featured Article

Why working from home is not all it’s cracked up to be

January 30, 2019 By Susan Stokes Leave a Comment

Sitting at your office desk, you’re probably thinking that working from home is the ultimate dream with the best work/life balance. You don’t have to commute, you can work in your PJs, start and finish when you choose, with the freedom to work from your local coffee shop all day if you choose. These … [Read More...] about Why working from home is not all it’s cracked up to be

Psychology

Converting-leads-to-customers

How to Convert Leads into Customers

September 10, 2017 By Susan M. Stokes Leave a Comment

So how do we convert Leads to Customers? We need to listen and watch for what’s most important to them…So we can then give them what they … [Read More...] about How to Convert Leads into Customers

The Marketers Guide to Psychology of Colour

September 12, 2016 By Susan M. Stokes Leave a Comment

I have been fascinated by my reactions to colour and how in certain contexts they play a big role in decisions I make. While doing research for … [Read More...] about The Marketers Guide to Psychology of Colour

Marketing

45 Inspirational Marketing Quotes

45 Inspirational Marketing Quotes

November 3, 2018 By Susan Stokes Leave a Comment

This article presents 45 inspirational marketing quotes that will give you a quick booster shot of marketing smarts. While we love long-form content for providing in-depth detail and knowledge, sometimes you just … [Read More...] about 45 Inspirational Marketing Quotes

Want great content heres what you can learn from songwriters

Want Great Content? Heres What you Can Learn From Songwriters

September 6, 2018 By Susan Stokes Leave a Comment

"Hello from the other side.” said Adele, and we’re hooked from the opening line. As content marketers, we can learn a lot from songwriters, because producing informative, useful, well-written content is not enough. … [Read More...] about Want Great Content? Heres What you Can Learn From Songwriters

How I grew an E-Commerce Facebook page by 40k fans in 10 months

February 22, 2018 By Susan M. Stokes Leave a Comment

When I joined GraysOnline* as their Digital Content Manager, one of the objectives was to establish a content marketing strategy for social media, to create an active community while monetising the channel for … [Read More...] about How I grew an E-Commerce Facebook page by 40k fans in 10 months

Marketers-Guide-to-Design

The Marketers Guide to Design

January 31, 2017 By Susan M. Stokes Leave a Comment

In marketing, a broad range of skills is needed & having basic knowledge of design will help you stand out. You don't need to become a designer, but an understanding of design will definitely help. This post is … [Read More...] about The Marketers Guide to Design

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Recent Posts

Why working from home is not all it’s cracked up to be

January 30, 2019 By Susan Stokes Leave a Comment

45 Inspirational Marketing Quotes

45 Inspirational Marketing Quotes

November 3, 2018 By Susan Stokes Leave a Comment

Want great content heres what you can learn from songwriters

Want Great Content? Heres What you Can Learn From Songwriters

September 6, 2018 By Susan Stokes Leave a Comment

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