This article presents 45 inspirational marketing quotes that will give you a quick booster shot of marketing smarts. While we love long-form content for providing in-depth detail and knowledge, sometimes you just want something short and snappy to help you on your way. Below are some pieces of … [Read More...] about 45 Inspirational Marketing Quotes
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Psychology
How to Convert Leads into Customers
So how do we convert Leads to Customers? We need to listen and watch for what’s most important to them…So we can then give them what they … [Read More...] about How to Convert Leads into Customers
The Marketers Guide to Psychology of Colour
I have been fascinated by my reactions to colour and how in certain contexts they play a big role in decisions I make. While doing research for … [Read More...] about The Marketers Guide to Psychology of Colour
Marketing
Whats the Difference Between Inbound & Outbound Marketing?
What is Inbound Marketing? Well if you are already blogging then you are already doing inbound marketing. Congratulations, you are focusing on attracting the right customers by providing useful information and … [Read More...] about Whats the Difference Between Inbound & Outbound Marketing?
The 6 rules of persuasion used in marketing
As marketers, our bread & butter is trying to persuade people to buy our product or service. Trying to convince people (individually or an organisation) to take action (& do our bidding), it makes sense to … [Read More...] about The 6 rules of persuasion used in marketing
Fail to plan, plan to fail: Creating an effective Digital Marketing Plan
What is a marketing? It is the process by which companies create value for customers and build strong customer relationships in order to capture value from customers in return. (Kotler & Armstrong, … [Read More...] about Fail to plan, plan to fail: Creating an effective Digital Marketing Plan
Content Marketing is dead… unless its used in Context
Are you tired of seeing low ROI on your businesses social channels? you have great content right, so what's wrong? Context. Ask yourself are you presenting your great content in the right way across those different … [Read More...] about Content Marketing is dead… unless its used in Context